Red FM has joined hands with Pfizer, Salaam Bombay, and BMC to organize a Quit Smoking Express, which will spread awareness about the hazards of smoking amongst the youth. Starting from May 25th, this campaign comprising of on air and on ground elements will culminate on May 31st in the cities of Mumbai, Delhi, Kolkata, Chennai, Bangalore and Hyderabad. As part of the on ground activation, the Red FM Quit Smoking Express, comprising of private buses will travel the roads of these cities propagating the anti smoking message.

This road show will give a unique opportunity to the masses to show their concern for loved ones who might be addicted to smoking, through a signature board on the bus and special personalized messages delivered on-air by the RJs on-board the express. Flyers and pamphlets distributed during the activity will advise listeners on the way to Quit Smoking. A special toll-free number 1800 4190 190 and an informative website www.champsclub.in will also be offered to people to help them to quit smoking.

Commenting on this initiative, Anuj Singh, National Marketing Head and Station Head (Mumbai), Red FM said, “Red FM has always been at the forefront in bajaaoing issues that concern the society under our CSR umbrella, Bajaao for a Cause. Cigarette smoking is an ill that affects not only the smoker but also his family and friends. Through this initiative we are not only trying to get the masses to quit smoking but also helping them get over this addiction by giving them information though a toll free number and website provided by Pfizer.”

As part of the on-going social initiatives under the CSR umbrella, ‘Bajaao for a Cause,’ Red FM has helped spread awareness about tobacco abuse in the past by associating with organizations like Salaam Bombay Foundation that actively campaign against tobacco abuse.

The best way to stop smoking is to just stop - no ifs, ands or butts.

Don’t forget to catch the Red FM Quit Smoking Express and make your loved ones aware about the evils of smoking!

About RED FM
Launched in 2002, RED FM first started round the clock operations in Mumbai, followed by Delhi and & Kolkata in 2003. Owned by a consortium of Malaysian conglomerate Astro Malaysia, NDTV India and software company Value Labs, Red FM is known for its attitude of providing a Station for Expression to the common man and playing only Superhit Music. Bajaate Raho! As Red FM likes to shout, is already part of common parlance, and truly represents Red FM’s attitude. Widely appreciated by the Trade as well as the Listeners, as proven by the 21 awards to its credit and the tremendous growth over the last year, Red FM is fast consolidating its leadership position in the industry.

Mr Menon brings with him 27 years of rich media (including Asianet & Zee Network-Bharathi TV) and marketing (Hindustan Lever & PC-India) experience. He was the COO of a large media group in Chennai till recently.

Also joining the channel as its new News Head is Mr Anil Nair, a seasoned business journalist from the Indian Express Group with 17 years’ experience.

Announcing these appointments here, Mr Manoj Namburu, the CMD of the Rs 5000-crore Alliance Group, said RETV was now poised to set up new benchmarks in the Indian electronic media. The English-language pan-India channel’s soft launch has already been received well across the country as it tracks real estate and infrastructure developments extensively.

Besides its hourly Realty Check news bulletins on major developments in real estate and infrastructure, RE TV features a variety of programmes ranging from House Hunting to Celebrity Homes, Interior Décor to Architecture and Myths & Legends and Going Places. Its research desk provides in-depth analysis of and status reports on important Indian and international real estate sector happenings

Noted media personality Sashi Kumar has put the channel together as a consultant along with Ajit Bhaskaran as its Creative Head. RETV has news bureaus with studios in Bangalore, Mumbai, Delhi, Chennai and Hyderabad besides a news gathering network covering Kolkata and other cities.

The RAPA awards honour outstanding creative work in the radio field and RADIO ONE, Mumbai won 2 awards. The award for Category 1: Best Radio Programme was given to the very popular show Flashback which is hosted by Hrishikesh Kannan. The show format re-creates the magic of evergreen hits of Bollywood. The aim of the show is to take listeners on a nostalgic journey with a smart combination of music from the 70s, 80s and the 90s. RADIO ONE’s music mix enables listeners of all ages to connect with the show.

RADIO ONE also won the award under Category 2: Best Female RJ Hindi for the show Good Morning Mumbai, RADIO ONE Mumbai’s flagship show, hosted by RJ Tarana. Tarana along with Jaggu hosts Mumbai’s best loved breakfast show on FM radio in Mumbai. Together they are the perfect ‘ulta-seedha’ jodi that have Mumbai talking about them, as they talk about their city every morning. Tarana, who has worked with the station since she was 16 through its many avatars, was quick to call her co-host Jaggu on stage and acknowledge his contribution to the show’s success.

Raj Gopal Iyer, Station Head, West for Radio One believes that Hrishikesh’s passion and knowledge of music gives Flashback a real edge over other rivals, especially as most other retro shows only devote air time to the hits of the 70s.

“Tarana has been the voice that the listener loves waking up to. Her distinctive tone could jolt you out of bed or have you in splits with her opinions and observations. She is funny, witty, bitchy and she can also be mamma Tarana when she wants to. She is the only RJ that brings about all these qualities to give the breakfast show its edge and is a complete Mumbai authority,” he adds

RADIO ONE, Delhi won the award for the Best Hindi Radio Promo. This award was given for a Rakhi Sawant Promo when she had released an album on being a super girl. The promo was “agar rakhi sawant udegi to shaktimaan ka kya hoga”. The promo was judged on the basis of production which was produced by Debijit Saha.

RADIO ONE, Banglore won the award for the Radio Programme produced in Kannada- Birthday Day Bakra. This daily segment goes on air at 8.20 am on theBreakfast Show. The RJs “pull a bakra” on celebrities and general “janta”. RJ Prithvi, the show’s host and Rakesh, the producer of the show have created this humorous segment and built it up so much that it’s achieved cult status in the city. At they end of each “Bakra” a goody bag filled with exciting prizes is given to the person.

RADIO ONE, Chennai won the award for the Best English Spot. The promo spot was created for the Ad Club of Chennai to promote their football tournament. The spot feature various departments in an ad agency; creative, client servicing etc., playing a match with a humorous commentary on it. The Promo was produced and scripted by Rajiv Rajaram.

Says Vineet Singh Hukamani, CEO, RADIO ONE, “At RADIO ONE we pride ourselves in consistency in our creative product and you’ll see that all our four metro stations that entered for RAPA have won with more than a 100% strike rate (Mumbai picked up 2 and 1 each for Delhi, Bangalore and Chennai). This is the highest ratio at the awards and we give all the credit to our local teams for excelling in their regions’

1. Radio Program Channel Produced (Hindi) - Mumbai Local – RJ Mantra,
2. Radio Jockey Male (Hindi) – RJ Nitin,
3. RAPA D. S. Mittle Trophy Campaign of the Year on Radio – Kavi ki kalpana,
4. Radio Jingle Hindi – Prayaas,
5. Radio Sponsored Program Humor Hindi – RED FM Profile (Shendi)

The RAPA awards that have been in existence for the last 33 years are the most prestigious awards for the Indian radio industry. These awards are also a platform for excellence for those involved with this medium and are considered the highest recognition for radio talent all over the country.

Abraham Thomas, COO, Red FM, expressed his delight at yet another victory. “RED FM has continued its award winning streak at the 33rd All India RAPA awards. After receiving the listener’s votes and being declared the No.1 Station, it’s great to get this recognition from the jury! We are extremely delighted at this honour that has been bestowed on us.”

He further added, “It is a true recognition of all the hard work that the RED FM team has put in all these months. We will continue to support talent and work towards setting standards of excellence in the industry. I would like to thank RAPA for appreciating and further encouraging the RED FM team.”

RED FM has won a total of 21 awards over the last two years, making it one of the highest award winning FM stations in the radio industry. Last year at the 32nd All India RAPA Awards, RED FM bagged three of the most prestigious awards for the Best Radio Show for ‘Morning No.1 with Malishka’, Best Female Jockey - Malishka, and Best Male Jockey - Mantra.

About RED FM

Launched in 2002, RED FM first started round the clock operations in Mumbai, followed by Delhi and & Kolkata in 2003. Owned by a consortium of Malaysian conglomerate Astro Malaysia, NDTV India and software company Value Labs, Red FM is known for its attitude of providing a Station for Expression to the common man and playing only Superhit Music. Bajaate Raho! As Red FM likes to shout, is already part of common parlance, and truly represents Red FM’s attitude. Widely appreciated by the Trade as well as the Listeners, as proven by the 21 awards to its credit and the tremendous growth over the last year, Red FM is fast consolidating its leadership position in the industry.

Superhit Music, Superhit RJs, Superhit Movies and Superhit Cricket - that’s what Red FM stands for. Bajaate Raho!

The celebrations saw a sizzling performance by singer Master Saleem. Jalandhar’s favorite singer Saleem has got huge recognition by his latest hit ‘Dil da Mamla’ (Hey Baby). His father Ustad Puran Shah Koti is a big name in Sufiana singing. Saleem performed some of his latest numbers during the celebrations at Lilly Resort. RJ Mamta, RJ Vikrant, RJ Sugandha and RJ Vikas also performed to some of their favorite numbers.

Since its launch, the Station has created a new meaning to the word ‘entertainment’ in the City and has been instrumental in bridging the social gap and creating awareness among the people of the City. The Station has not only provided a whole-some mix of entertainment to the local populace, but also acted as a forum to address various social concerns / issues faced by them. The Station, which lives its brand-line, Suno Sunao, Life Banao in everything that it does has undertaken activities that have really impacted listener lives positively. Hence, whether it was setting up of Peeaus (drinking water stalls) for the people of the City, organizing parties for the youth and the women of the city, honoring the disabled, celebrating festivities or the excellent programming mix of the Station, the endeavor has been to offer a wholesome entertainment mix for the people of the City.

As part of its anniversary celebrations, the Station had some great entertainment planned, which ensured great dhoom and masti across the day, whether on air or on ground:

* Listeners shared their memorable experiences with BIG 92.7 FM
* RJs shared some of the most interesting experiences
* A colorful cake cutting ceremony at Lilly Resort

In its endeavor to strengthen its programming and further its offering, BIG 92.7 FM will be tailor making its programming to ensure it is a true reflection of the ‘vibe of the city’. The Station will soon be introducing a talent hunt wherein, students from various local colleges will share interesting updates from college campuses. The Station also plans to launch a special show for the ‘youth of the city’. All this and much more action packed programming can be looked forward to, only on BIG 92.7 FM, Jalandhar.

In a press meet hosted by BIG 92.7 FM to mark the 1st Anniversary of Jalandhar Station, Mr. Siddharth Bhardwaj – Regional Director – North - I, BIG 92.7 FM, said, “We have been entertaining the people of Jalandhar for the past year now and are thankful to them for welcoming us with open ears! The response has been phenomenal, which has worked as a great encouragement for Team. Our offerings have always been a cut above the clutter and has ensured a positive influence on the lives of the listeners – whether on air or on ground. The coming year will only see our offerings strengthen. We are a true reflection of the ‘vibe of the city’ and will continue to play the role of a platform for self expression for the people of Jalandhar. Suno Sunao, Life Banao!”

“To be the first choice of listeners as we not only entertain but positively impact and transform their lives”

BIG 92.7 FM, India’s No. 1 FM Station and the Radio initiative from Adlabs Films Ltd., since the launch of its first Station in September 2006, has expanded at sturdy speed and is poised to create history by successfully completing its goal for a pan India presence, spanning across 45 cities, 1000 towns and 50,000 villages to reach 200 million Indians across the length and breadth of the country. The Company has taken Radio as a medium of entertainment not only to the key metros, but also to virgin markets that have never before experienced this medium of entertainment and has already completed the same in 44 of the 45 targeted cities. In the first phase of its launches, BIG 92.7 FM set up Stations in the metros of Delhi, Hyderabad, Chennai, Kolkata, Bangalore and Mumbai. The second phase of launches has taken BIG 92.7 FM to several tier II towns at the end of which the total count will be taken to 45.